According to research, almost half of the web traffic comes from mobile devices. You, therefore, need to confirm that your page is mobile-friendly. It will be best if you concentrate your landing page as it is what visitors glance at first. You do not have to worry if you have no idea about having a mobile-friendly landing page. Here, you will get to learn more about the steps needed in optimizing landing pages. Read more now on how to the steps to make the changes to make on your landing page.
The best content is short, straight to the point and easy to understand. They should be shorter than the message on the homepage. If the landing page has much information, the visitors may be impatient and leave. Unlike the computer screen, the mobile phone has minimum space that cannot contain extra information. For this reason, it would help to remove all additional information on the landing page.
You need to have one call to action. The main aim of having a landing page is to communicate the key value. But, it is much better if you have a key action. Call actions are effective when they are visible and obvious. It is beneficial to ensure the message is simple and has fronts that contrast the rest to the page. They should be the first thing that visitors see.
A fast loading time would help. The slower the loading page the higher the bounce rate. For example, most visitors will not be patients in a landing page that takes more than 3seconds to load. The speed of a website reflects on the number of plugins and the size of the media. It is wise to recognize that every procedure included will correspond to the speed of the site. It is advisable to test your pages regularly and have few active plugins.
It will be best to choose uncomplicated media. It would be best to analyze the current images and videos on your landing page. They have a high likelihood of slowing down the site, or making it seem disorganized. You need to ensure that images and videos are at the minimum, only upload them when it is a must. Choosing white space will create the impression of an organized website.
It is important to have mobile-friendly popups. Popups are used to attract more visitors. For this reason, you need to confirm that all your popups are optimized for mobile use. It is best to confirm that the popups fit in the mobile landing page. This will guarantee visitors and easy time leaving the popups.
Since you already know what it takes to have a mobile-friendly landing page, you might need assistance in one way or another. Read more here for info. on our guides and design tips.